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Direct mail is one of the most common ways colleges and universities communicate with their students, prospective students and alumni. It’s a reliable way to get key information out and encourages recipients to respond when they’re interested. Every year, educational institutions mail thousands of postcards, flyers, brochures and other types of mailers for recruiting, raising … Direct Mail Marketing Ideas for Colleges and Universities

Birthdays may not always be everyone’s favorite day, but regardless of the sentiment, a birthday card in the mailbox always brings a smile to a person’s face. This timeless gesture cuts through the email clutter and touches people in an unexpectedly powerful way. Consequently, this age-old practice has seen a resurgence among businesses that want … Increase Customer Loyalty and Annual Revenue with Automated Birthday Mailers

The I Love Lucy episode “Job Switching,” where Lucy and Ethel attempt to work in a chocolate factory, is one of the most beloved and memorable episodes of the entire show. The scene where their manager turns up the speed of the conveyer belt, forcing Lucy and Ethel into a panicked frenzy where they can’t … An Email Marketing Overview: How to avoid email overwhelm with new direct mail marketing alternatives

If you are a Salesforce user, it’s no surprise! Not only is it the number-one customer relationship manager (CRM) on the market, but it is also being used by over 150,000 businesses – from small companies to Fortune 500 corporations. And if you currently use this helpful tool (or are about to join in) PCM … PCM Integrations Launches New, Automated Direct Mail App for Salesforce Users

The holiday season is a time of joy, celebration, and, of course, a surge in consumer spending. For businesses, it’s a crucial period to connect with customers, promote their offerings, and drive sales. Direct mail has always been a powerful tool for forging meaningful connections with your target audience, and now, with the incorporation of … The Holiday Marketing Secret Weapon: Automated Direct Mail Campaigns

We’re excited to announce the launch of our new postcard design editor tool! This new feature makes it easier than ever to create beautiful and effective postcards from scratch, without any design experience required. With our new design editor tool, you can: Upload custom templates for direct mail campaigns Add and position text and image … Create Custom Postcards in Minutes with our NEW Design Editor!

As the holiday shopping season approaches, retailers gear up for the frenzy of Black Friday and Cyber Monday, two days known for their avalanche of deals and discounts. In this competitive landscape, direct mail stands out as a powerful tool to capture attention and drive sales. With PCM Integrations, you can streamline the process of … Craft a Winning Direct Mail Strategy for Cyber Week

We’re excited to announce that PCM Integrations now offers sending business card magnets through our API! This new feature allows you to order high-quality business card magnets and send them to your prospects and customers with ease. Why use business card magnets? Increased brand visibility: Business card magnets are a great way to keep your brand … PCM Integrations Now Offers Business Card Magnets

PCM Integrations is now offering business reply envelopes (BREs) as an add-on to any direct mail campaign. BREs are pre-addressed envelopes that recipients can use to return mail without having to pay postage. This makes them a convenient and affordable way to collect leads, customer feedback, and other important information. BREs can be an effective … PCM Integrations Now Offers Business Reply Envelopes